eConsult branded collateral
Creative Design Lead
As Creative Designer at eConsult it is my responsibility to ensure all collateral is abiding by the Brand Guidelines. I developed these guidelines to ensure company-wide unity of the brand and help my colleagues further understand the importance of why this consistency in presentation decks, social media posts, internal and external collateral can have a big impact of how we are perceived as a company.
Below shows an example of some testimonial collateral that has been created for gated sales and marketing materials. For this I created an InDesign template to ensure all of this type of content can be created efficiently and consistently.
P.S. These and other guidelines are soon to be hosted on an online platform which can be accessed company wide and for external parties, with downloadable assets, icons, video guidelines, messaging toolkit guides etc.